Good Strategy Bad Strategy: The Difference and Why it Matters

Popis

Kniha Good Strategy Bad Strategy: The Difference and Why it Matters:This witty and opinionated book is filled with new ideas and fascinating stories about the central task of managers in business, government, education, charitable organizations, and the arts: creating and implementing a strategy. Demystifies and debunks the visions, motivational schemes, and financial goals touted as strategy, while awakening an appreciation of the power of ‚real‘ strategies.